Most Pathway members understand that there are clear environmental, social, community, and additional “people and planet” benefits that result from sustainability improvement. At the same time, an organization may ask ask, “What specific benefits does my organization receive from joining Pathway?”
Sustainability Consulting – Information on Applicable Money-Saving Solutions – Immediate and Long-Term Cost Savings
Press Release – Development, Newswire Service Distribution ($575 Value)
Media Placement – Member Story Placed in Targeted Media Channel – General, Industry, Environmental, Community (PR firms that bill on a per-placement basis may charge $500-$5,000 or more for a media placement, depending on the outlet’s audience size)
Website – Sustainability, Program Information, Logo on Member Website; Listing on Green Globe Sites
Increased Web Presence – Additional Search Content From Press Releases, Media Coverage, Website Listings, SEO, More
Social Media – Continuous Posting of Member News Via Multiple Green Globe Accounts – Tens of Thousands of Monthly Impressions
Green Globe Network – Continuous Coverage of All Member News, Achievements, Milestones Through Green Globe Network of Business Leaders, Media, Investors, Capital Resources
Logo – Provided for Placement On Products, Website, Marketing Collateral, Business Locations
New Business – Introduction to Potential Partners, Customers, Resources Through Green Globe Professionals Network
Leadership Recognition – “Sustainability Leadership” Award for Management with Follow-up Media Coverage Opportunities, Content for LinkedIn Profiles, Professional Bios
All of these benefits are included in our affordable annual membership fee – less than some companies pay for a single press release.
So, contact us to get started.